Friday, September 7, 2007

ADVERTLETS.COM

I was just surfing randomly when I came across this really interesting site, http://www.advertlets.com/

This site is really way ahead of its time, and leaves its fellow advertising competitors in the dust.

Why and how you ask?

Cos it combines the best of various channels i.e. the animation of television, the participatory element of events and focus groups as well as the highly personalized and targetted advertising that direct mailers and email/sms blasts can achieve by harnessing the wealth of information gained from online demographic polls! Wow... that's quite a mouthful but put plainly, it's just damn cool!

And I'd definitely want to be a part of this really awesome advertising revolution! So I signed up with the good people at advertlets.

As if I needed an incentive to be in such cool company, the generous folks from across the causeway has decided that christmas has come early and they are giving away 8800 bucks to 300 Singapore bloggers! So what else are you waiting for?!? Sign up!

The other really interesting feature is the blogvertorial, where advertisers invite bloggers with their desired target audience to blog about a service, product and/or event.

It's a well known fact that the pink dollar is a huge and lucrative segment that advertisers would love to tap. High disposable income and an even higher propensity to spend on shopping, travelling, dining, clubbing and other forms of products, events and services. No offence to breeders, but without capital-intensive offspring(s), you can imagine the amount of disposable income that exists, waiting to be spent!

Of course this site is still at its infancy, but in time to come with support from the pink online community, would begin to build a significant audience that many advertisers would love to reach out to!

Gee.. wow, the wordiest post yet! Ok, more of what you love in the next post... coming up really soon!

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